User experience design

User experience

User experience design (UXD, UED, or XD) is the process of manipulating user behavior through usability, usefulness, and desirability provided in the interaction with a product. User experience design encompasses traditional human–computer interaction (HCI) design and extends it by addressing all aspects of a product or service as perceived by users. Experience design (XD) is the practice of designing products, processes, services, events, omnichannel journeys, and environments with a focus placed on the quality of the user experience and culturally relevant solutions. Experience design is not driven by a single design discipline. Instead, it requires a cross-discipline perspective that considers multiple aspects of the brand/ business/ environment/ experience from product, packaging, and retail environment to the clothing and attitude of employees. Experience design seeks to develop the experience of a product, service, or event along any or all of the following dimensions:

Duration (initiation, immersion, conclusion, and continuation)
Intensity (reflex, habit, engagement)
Breadth (products, services, brands, nomenclatures, channels/environment/promotion, and price)
Interaction (passive ↔ active ↔ interactive)
Triggers (all human senses, concepts, and symbols)
Significance (meaning, status, emotion, price, and function)

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